(West Pack/MD&M, Anaheim Convention Center, Feb. 9-11, 2010)
NEW BERLIN (WI) – Available February 2010: Glue Dots International, the manufacturer of
innovative Glue Dots® Brand Adhesive Products, will be unveiling a revolutionary new product called
MatrX™ in booth 5425 at West Pack 2010. Designed for use in industrial packaging applications, this
new technology, consisting of a pattern of adhesive micro-dots, comes in widths of ¼” and ½” and in
thicknesses from 5 mils up to 15 mils. MatrX™ is available in both permanent and removable formulas,
providing optimum strength for long-lasting attachment yet minimal but effective adhesion for quick
Pressure-sensitive MatrX™ is a faster, easier and safer method of substrate-to-substrate bonding
for industrial use. MatrX™ offers a clean alternative to transfer tape, bonds instantly, is safer than hot
melts and liquid glues, and provides clean cut-off with no residue and less waste.
Expressing the need for the product are companies involved with packaging, printing, direct mail,
fulfillment and manufacturing projects. MatrX™ will additionally be targeted at beverage distribution,
pharmaceutical, point-of-purchase, framing, protective packaging and virtually any purpose customers
and new markets demand.
Using the recently improved Dot Shot® Pro (DSP) triggerless applicator, the rolls are easily
interchangeable allowing the operator to switch from permanent to removable or various pattern widths in
seconds. The DSP also allows the user to switch from traditional Glue Dots® brand adhesives to
MatrX™ using the same device. When used in conjunction, the DSP and MatrX are ideal for project-oriented
environments like contract packaging facilities, sheltered workshops or fulfillment houses due to
the lightweight design and ergonomic friendliness of the applicator.
“It (MatrX™) applies smoothly, removes cleanly (when desired), and is extremely user-friendly.
Along with the uses in our existing markets, we are excited about the new opportunities this product will
open for prospective customers and our distributors”, explains Jeff Gunderson, Global Industrial Sales &
Marketing Director. “We’re targeting both the commercial and industrial sectors, addressing their concern
for a more cost-effective adhesive with less waste and increased productivity.”
See MatrX™ for the first time exclusively in the Glue Dots International booth (#5425) at West
Pack along with the full line of Glue Dots Brand Adhesive Products.